Get Today's Headlines on your cellSurvey: Half of Internet users watch videos online
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February 2008
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According to a new survey from the Pew Internet and American Life Project, 48 percent of Internet users in the U.S. said at the end of 2007 that they had watched a video site like YouTube. That's up from 33 percent at the end of 2006. Fifteen percent of those polled also said they had visited an online video site the previous day, compared to eight percent a year ago. There are all sorts of interesting demographic breakdowns of the online video market in the full report, which you can read online, but the bottom line is that Web video is hugely popular and becoming more so. Another research firm, comScore, did a separate survey a few months ago to find out which video sites people are visiting. Google -- which owns both YouTube and Google Video -- was by far the number one video destination. E-mail entry: |
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